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Deployment story

The dessert is theirs. So is the program.

Rockaberry's Jean-Talon counter in Montréal runs its loyalty card, its gift cards and its review flow on Perkaria — under the Rockaberry name, beside the register they already had. This page describes the deployment as it stands. Measured results get published when they're approved, not before.

Business
Dessert shop
Where
Jean-Talon, Montréal
Running
Loyalty · gift cards · reviews
Status
Live

What you won't find on this page: percentages, member counts, quotes or a logo wall. Rockaberry's numbers are theirs to approve, and until they are, we describe the deployment and stop there.

The shop

A dessert counter people already love

Rockaberry is a dessert institution in Montréal's Jean-Talon area — a real counter with real staff and a real rush. Perkaria's job there isn't to make the desserts worth coming back for; they already are. Its job is to make sure the person paying for a slice tonight has a reason, and a way, to be back.

The program runs under the Rockaberry name, not ours. The card on a member's phone, the stamps on it and the gift card sold at the counter all carry their brand. Perkaria is the plumbing, not the sign.

Why a program

What a punch card can't do

This section describes the general problem — the one every dessert counter faces and a program exists to solve. It is not a before-and-after we're claiming about Rockaberry.

A paper punch card builds a habit, but it builds nothing else. It gets lost with the progress on it, it never learns a name, and the shop that stamped it nine times still has no way to reach the person holding it. A counter can serve someone weekly for a year and hold not one piece of information about them.

  • No customer list: when a weekly regular quietly stops coming, nobody finds out, and there's no consented way to reach them
  • Paper gift certificates are cash in with no running total of what's still owed
  • The habit belongs to the card in the wallet — lose the card, lose the habit

The deployment

What's actually running at the counter

Joining happens at the counter, person to person. A staff member enrols the customer in a few seconds during the transaction — consent asked out loud, not buried in a form — and a text message with a magic link puts the card on the customer's phone, in the browser it already has. No app to download, no password to invent.

From then on, every visit is the member's QR scanned at the counter. The rest of the Growth feature set runs alongside: gift cards sold at the register, and the review ask after visits that actually happened.

  • A wallet card under the Rockaberry brand: stamps, rewards and the member's QR in one place
  • Enrolment is a staff action at the register, done in seconds mid-line
  • Gift cards are sold at the counter and never expire — Québec consumer law, enforced by the product, not by policy
  • Anyone can check a gift-card balance on a public page instead of phoning the shop
  • Members are asked for a rating only after a verified visit; happy raters get an uncompensated one-tap path to Google, and lower scores reach the owner privately first
  • The member experience runs in French or English — the member picks, and French is never the afterthought

Day to day

What running it actually involves

Perkaria never plugs into the register. The counter tablet sits beside the POS, staff sign in with a PIN, and every stamp and redemption lands as pending until the nightly reconciliation checks it against the day's sales export. Nobody at the counter waits on a sync, and a stray tap never quietly becomes a giveaway.

  • No POS integration — a register that exports a daily sales file is all it takes
  • Every counter action is attributed by PIN to the person who did it
  • Earns and redemptions start as pending and only count once they match the sales export
  • The owner dashboard tracks visits per member per month, top customers, lapsed regulars and gift-card liability
  • A weekly digest email brings the numbers to the owner, instead of the owner going looking

Ready to meet your regulars?

Book a 20-minute demo — we'll set up a sample program with your brand on it, live, while we talk.