The dog needs a groom every six weeks. The owner needs a reason to book it with you.
Perkaria adds loyalty, gift cards and win-back to your grooming salon: a stamp for every groom, points on the food and the treats, and a text when a regular has gone past their usual cycle. It sits beside your booking book and your till.
Sound familiar?
What a grooming table lives with
The cycle stretches and nobody notices
Six weeks becomes nine, then the coat is matted, the appointment takes twice as long and the owner is unhappy about the price. The stretch was visible for weeks. Nothing in your day told you which regulars were running late.
The mobile groomer down the street
A van that parks in the driveway is hard to beat on convenience, and a new salon always opens with a discount. Your advantage is that the dog knows you. Nothing you hand the owner today turns that into a reason to come back in particular.
The retail wall earns its space once
You recommend the shampoo and the brush, the owner buys them at the desk, and the refill comes from a website. The advice was yours; the repeat sale was someone else's.
How Perkaria fits
What Perkaria changes
A stamp per groom, points on the shelf
A short stamp card suits a visit that happens every few weeks: each groom is a stamp, and a full card pays the reward you set. Points per dollar can run alongside, so the bag of food and the nail trim count toward something too. Everything shows as pending first and is confirmed overnight.
LoyaltyA text in the week they are late
Set a win-back message for owners who have not been in for the number of days you choose, and it goes out by itself, never to the same person twice within that many days. Consent is required before the first message, nothing sends between 9 p.m. and 9 a.m., no member gets more than two marketing messages a week, and STOP is honoured at once.
CampaignsReviews from the people who would recommend you anyway
Choosing a groomer is a trust decision, and it is made on Google. Perkaria can ask a member for a review after a set number of visits: one request per member, ever, with the same link for everyone and nothing offered in exchange. Happy regulars are asked once, at a moment that makes sense.
ReviewsA starting recipe for a grooming salon
A suggestion, not a rule: a 6-stamp card, one stamp per groom, with a reward on the next visit. A win-back text at about 60 days without a visit, which is past a normal six-to-eight-week cycle and so reaches people who are actually late rather than people who were about to book.
Every number is yours to set, and these are ours, not an industry benchmark. If most of your regulars come every four weeks, shorten the window; if you mostly see double coats twice a year, lengthen it. The same person is not messaged again until that many days have passed once more.
A suggestion to start the conversation — not a fixed package and not a prediction. We configure the real numbers with you on the demo call.
Questions
Questions we get asked
Does Perkaria take appointments?
No. It holds no calendar and books nothing. Keep the booking tool or the paper book you use today. Perkaria runs the loyalty card, the gift cards, the review requests and the win-back messages beside it.
Can the card be in the dog's name?
The member is the owner: a first name and a mobile number, and optionally a birthday and an email. There is no pet profile in the product, so no pet name, breed, birthday or vaccination date is stored. A birthday message, if you run one, goes out on the owner's birthday.
Do grooming gift cards expire?
Never. Québec's Consumer Protection Act forbids expiry dates and dormancy fees on gift cards, and Perkaria has no setting that would add one. The holder can check the remaining balance on a public page, without calling you.
Ready to meet your regulars?
Book a 20-minute demo — we'll set up a sample program with your brand on it, live, while we talk.