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Montréal

A loyalty program for the street you are actually on.

A lunch counter downtown and a bakery on a residential street do not have the same regulars, the same week or the same summer. Perkaria is built in Montréal, runs in French first, and is set up for your street rather than for an average one.

The short version

  • Members join at your counter or from a QR code on your sign-up poster. Their card opens from a text message. There is nothing to download.
  • The member card opens in French, with English one tap away. Each message goes out in the member's own language.
  • Promotional messages need the member's consent, never go out between 9 p.m. and 9 a.m., and stop at two per member per week.
  • It runs beside the register you already have. Perkaria never connects to your POS.
  • It is live today at Rockaberry, a dessert counter on Jean-Talon.

Your street

Four kinds of street, four starting points

These are starting points, reasoned from how each kind of street works. They are not results we measured, and every setting below is yours to change.

The office district

Downtown, the Quartier international, the office side of Griffintown and Old Montréal.

The rhythm

Monday to Friday, built around lunch and the coffee before it. Regulars come several times a week, then vanish for two weeks of vacation and come back.

Where to start

A short stamp card that fills in a few weeks. If you run points, a double-points window on your slowest weekday afternoon. For win-back, target members against their own rhythm rather than a fixed number of days, so a two-week vacation does not look like a lost customer.

The neighbourhood street

The commercial streets of the Plateau, Rosemont, Villeray, Verdun, Hochelaga and Notre-Dame-de-Grâce.

The rhythm

Regulars on foot, every week, often on the same day. They know your staff by name. Weekends are the peak, and the same faces return for years.

Where to start

The sign-up poster at the counter, a ten-stamp card, a birthday message, and a win-back message after three or four weeks without a visit. This is the street where a weekly habit is real, so a month of silence means something.

The destination

The public markets, Old Montréal's visitor streets, Mile End, the Quartier des spectacles.

The rhythm

A mix of locals and people who came across town or across an ocean. Many visits are a first visit, and a good share of your customers will not be back within the month however much they liked you.

Where to start

Gift cards, because visitors buy for someone else. A review request for members, since this is the street where strangers choose you from a phone. A longer win-back window, and no surprise when a card takes a season to fill.

The student quarter

The Quartier latin, Côte-des-Neiges, the streets around the downtown campuses.

The rhythm

Busy from September to April, with a rush at every exam period, then a quiet stretch from May to August when half your regulars leave town.

Where to start

A reward that costs little and comes quickly. Messages in both languages. Switch your win-back campaign off for the summer, or it will spend four months telling people who went home that you miss them, and switch it back on in September.

Your year

The Montréal calendar, in program terms

A program set once in March will be wrong by July. These are the moments worth a second look at your settings.

January and February
The slow stretch for most counters. A good time for a double-points window on your quietest days, and a poor time to judge a program that started in December.
July 1
Half the city moves. A member who leaves the neighbourhood keeps their card, because it is tied to their mobile number, not to an address. Whether they keep coming is another matter, and your regulars list will show it by August.
The construction holiday
Two weeks at the end of July when many regulars are simply away. If you target by fixed days of absence, expect a wave of win-back messages to people at a cottage. Pausing that campaign for the period avoids it.
Terrace and festival season
From June to September a destination street fills with first-time visitors. It is the season to have the sign-up poster where the line forms, and gift cards in view at the counter.

French first

Built in French, with English beside it

Perkaria is written in Québec French first, and the English is a full translation rather than the other way round.

  • The member card opens in French by default, with an English switch on every screen.
  • Each member has a language, and every message they receive goes out in it.
  • You write each campaign in French and in English, side by side, so neither version is an afterthought.
  • The counter app and the owner dashboard are available in French and in English, per staff member.

This describes how the product behaves. It is not advice on your obligations under the Charter of the French language, which depend on your business and are yours to check.

Law 25 and the anti-spam law

What the product does, and what stays your job

A loyalty program holds names, phone numbers and visit histories. It is worth knowing exactly where the tool stops.

What Perkaria does

  • Asks for the minimum to join: a first name and a mobile number.
  • Collects consent to promotional messages separately from joining, in boxes the member ticks on their own phone. Nothing is ticked in advance.
  • Blocks every promotional send that lacks consent, falls in the quiet hours, or would be a third message in a week.
  • Honours STOP and ARRET at once, and adds the opt-out wording to every promotional message itself.
  • Lets a member download their own data and delete their account from their card.
  • Keeps a log of when someone on your team opens a member's personal information.

What stays yours

  • You are the business responsible for your customers' information, not us.
  • Your own privacy notice, and the person in your business who answers privacy questions.
  • What you write in your messages, and how often you choose to send them within the limits.
  • Who on your team has a PIN, and removing it when they leave.

Using Perkaria does not make a business compliant by itself. For your specific situation, the Commission d'accès à l'information and a lawyer are the right sources.

Live in Montréal

Rockaberry Jean-Talon runs on Perkaria

Rockaberry is a dessert counter on Jean-Talon. Its loyalty program, its gift cards and its review requests run on Perkaria, at a real register, through real rushes. It is the one Montréal deployment we can point to today, and we would rather show you one real counter than a wall of logos.

FAQ

Questions from Montréal owners

Is the customer's card in French?

Yes. The member card opens in French by default and offers English on every screen. Each member has a language on file, and their text messages follow it. You write your campaigns in both languages, so a francophone regular and an anglophone one each get the version meant for them.

Do I have to change my register?

No. Perkaria never connects to your POS. A stamp card needs nothing from it. If you run points on purchases, Perkaria reads the daily sales export your register already produces and matches the day against it overnight.

What happens to a customer's card when they move on July 1?

Nothing. The card is tied to their mobile number, not to an address, and it opens from the same link on the same phone. Their stamps and points stay where they were.

Does using Perkaria make my business compliant with Law 25?

No, and no tool can promise that. Perkaria limits what it collects, takes consent separately, blocks the sends the rules forbid and lets members download or delete their data. You remain the business responsible for that information, with your own privacy notice and your own person in charge.

Which Montréal businesses use it today?

One that we can name: Rockaberry Jean-Talon, a dessert counter, where the loyalty program, the gift cards and the review requests all run on Perkaria. We are a young company, and we would rather tell you that than imply a list we do not have.

Ready to meet your regulars?

Book a 20-minute demo — we'll set up a sample program with your brand on it, live, while we talk.